Javits Center Makes Manhattan’s Far West Side A ‘City Within A City’
Commuting is out. Living where you work is the way millennials want things and New York is taking note.
The Jacob K. Javitz Center is expanding to the tune of $1.5 billion. New shimmery renderings show 90,000 more square feet of permanent exhibit space, a 45,000 square feet “state-of-the art” meeting room and a 55,000 square-foot ballroom. The joint venture between the NYC-based Turner Construction and Australian builder, LandLease submitted the winning proposal to Empire State Development, which owns the center.
The expansion coincides with massive development currently occurring on the far west side of Manhattan with Hudson Yards 28-acre office, shopping and residential “city within a city” nearby. Fifteen blocks to the south of the Javits Center is Pier 57. The anchor tenant at the redeveloped pier will be Google occupying 250,000 square feet. The tech giant currently employs around 5000 people in NY, mostly at their 9th St Chelsea offices. Their new offices, which sit on the Hudson, are currently undergoing a $350 million renovation. Celeb chef Anthony Bourdain’s much hyped “Asian Food Court” has also been rumored to take up space at Pier 57 or nearby at Gansevoort Market.
The idea of creating a new commercial and residential ecosystem plays into a live/work/play/millennial mindset where commuting is out and life/work balance is in is fueling much of the urban planning going into the far Westside.
“The No. 1 concern for CEOs unanimously across the board is how do they attract and retain talent,” Jeff Blau, CEO of Related told Mansion Global. “We suddenly realized that real estate could really be used for that purpose. “Real estate can anchor talent retention.”
The same concept is catching fire throughout the New York area, Brooklyn’s Industry City in Sunset Park, the Navy Yard, near Clinton Hill/Bed-Stuy and Jersey City’s Newport area are the obvious examples.
“When you look at where all the millennials and all the 24-35-years-olds—and that’s sort of the richest pool of where these employers want to get their staff from—you see the growing neighborhoods of the waterfront of New Jersey, the waterfront of Brooklyn and downtown from Chelsea to the tip of Manhattan,” said Marty Burger, CEO of Silverstein Properties, which has led construction of the World Trade Center.